Rose wine Market 2025: Global Industry Trends, Size, Growth Drivers, Share and Strategic Analysis
16 May 2019 - The Global Rose Wine
Market is subject to witness a
substantial growth due to the increasing popularity between consumer and lower
percentage of Alcohol by Volume (ABV). Factors responsible for sustained market
growth, in the recent years, include easy availability of a wide range of rose
wine products, change in consumer preference towards wine products and
differential price range such as premium and luxury rose wines.
Increase
in production in the North America region is expected to favor the market
growth in the upcoming years as well. Globally, the market is predicted to
generate massive revenue over the forecast period, providing numerous
opportunities for market players to invest in research and development in the
rose wine market.
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Additionally,
increasing demand for rose wine among consumers due to presence of online
retail stores and e-commerce retailers, which allows small and medium-sized
businesses to reach wider audience, thereby driving the market growth.
Favorable laws and regulation and strong economic growth in the developing
economies across the globe, are anticipated to drive the growth of rose wine
market in the upcoming years.
Easy
availability of rose wine due to rising penetration of supermarkets,
hypermarkets, retail stores and e-commerce retailers is predicted to boost
market demand for rose wine in the years to come. In addition, growing demand
for rose wine from cinemas, bookstores and car washing stations alongside
large-scale grocery stores such as Kroger, Wegmans, and Whole Foods serve food
are projected to expand market reach for rose wine industry during the forecast
period.
Development
of novel products and technique such automated machinery, which increasingly
adopted during different phases of the harvesting and production procedures,
particularly in the large production houses, thus triggering market growth, in
the recent years. In addition, increasing adoption of agriculture technology
(ag-tech) in order to utilize water and electricity effectively, rising
implementation of drones to irrigate crops and thermal & GPS imaging to
gather information on each aspect of rose wine physiology is expected to
positively influence market growth in the upcoming years.
The
market is divided by region as North America, Europe, Asia-Pacific, Latin
America and Africa. North America has shown major growth in recent years owing
to the rise in the implementation of latest technologies in the production of
rose wine, the lower cost & easy availability of raw materials, and
existence of well-established manufacturing sector in the region.
Asia-Pacific
region is predicted to hold major market share in the rose wine market with
massive growth in forecast period. Countries such as India, China and Singapore
are leading the Asia-Pacific market with presence of large consumer base,
increasing popularity of rose wine, rising personal disposable income and
significant investment by leading industry players considering potential growth
opportunities in the region. The key players in the rose wine market are Pernod
Ricard S.A., Bodegas Muga, Trinchero Family Estates, Inc., Treasury Wine Estates
Ltd., Crimson Wine Group Ltd., and Angove Family Winemakers.
Market Segment:
The various contributors involved in the
value chain of Rose wine include manufacturers, suppliers, distributors,
intermediaries, and customers. The key manufacturers in the Rose wine include
•
Chapoutier
•
Campuget
•
Chateaux de Lastours
•
Domaine de Cala
•
Penny Johnson Flowers
•
Echo Falls
•
Tesco
•
Maison Louis Jadot
•
BNA Wine Group
•
Blossom Hill
•
E & J Gallo Winery
•
Jacob's Creek
•
Morrisons
•
Bodegas Borsao
Market Size Split by Type
•
Still
•
Semi-sparkling
•
Sparkling
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