Smart TV Box Market Size, Emerging Technologies, Comprehensive Analysis, Future Prospects, Regional Trends and Potential of the Industry from 2022
Global Smart TV Box Market is expected to
gain a significant CAGR growth in the forthcoming period. Smart TV box is
sometimes referred to as set top box that have opened new horizon to the new
broadcasting systems to the consumer. Digitization of signals has also enabled
streaming of quality content which ultimately gives a pleasant experience of
entertainment to the end-user.
With the rise in commercial
importance of smart TV, it also provides access to the web and internet in an
advanced way. Consumers can now watch, listen, stream data, surf internet on
the television set which is only possible due to digital streaming of data via
set top box. Driving factors responsible for the growth of smart TV box market
includes rise in demand for better picture quality television set and content.
Also, the development of applications for smart TV is another driving factor
responsible for the growth of smart TV box. Moreover, digitization of media
content and streaming adds to the growth of the market.
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Based on segmentation by
application, the smart TV box market includes office purpose, home
entertainment and educational purpose. Product segmentation for the industry
includes satellite, internet protocol television (IPTV), cable, satellite,
digital terrestrial television (DTT) and over-the-top (OTT). Based on
segmentation by content, the market includes high definition (HD), standard
definition (SD) and ultra-high definition (UHD).
Geographically, smart TV box
market spans North America, Latin America, Europe, Middle-East, Asia-Pacific
and Africa. APAC region dominates the global market and accounts for a larger
share. Factors such as improved standards of living, disposable income and need
for high-quality media content are some factors considered important for growth
of this market in APAC region. Europe is another region that enjoys significant
position in the industry owing to shift towards LCD and LEDs. MEA market also
gains a positive traction due to increase in spending capacity and rise in
disposable income. African regions however, are expected to gain a moderate
growth owing to slower pace of modernization and low market.
The key players in the smart
TV box market include Technicolor, Skyworth Group, Samsung Electronics Limited,
HUMAX Co Ltd, Huawei Technologies Co Ltd, EchoStar Corporation, Coship
Electronics Co Ltd, Amazon.com Inc, Cisco Systems and ADB Global.
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